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AAJ PAC Art
Rebrand
As part of a major fundraising campaign, AAJ PAC underwent a visual brand refresh. Samples below include original artwork designed by Viardo, and collaborations with an in-house designer, which created a palette for AAJ PAC's complete visual identity moving forward.
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Click images below for examples (visual art only).
Campaign Collateral
Overall look for the annual AAJ PAC IMPACT campaign. Elements used in all campaign-related collateral and digital communications
Publication Ads
This particular ad appeared in Trial Magazine. It debuts the new AAJ PAC art and public tag-line. Similar paid ads appeared in other platforms.
Social Media
With new art, scheme, and guidelines, a distinct brand can be felt on multiple prospect platforms like social media.
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